中日关系新视角：基于南海问题的分析

随着南海问题日趋复杂化和国际化,视南海地区为“海上生命线”的日本逐渐从不介入南海问题到积极插手南海事务.南海问题本是中国的内政问题,日本插手南海问题是粗暴干涉中国内政,对于中日两国的关系会带来一系列的不利影响.     

浅谈电气节能在建筑工程中的运用

本文通过介绍电气节能设计应遵循的原则,着重阐述了建筑电气节能设计中线路损耗、变压器的选择、照明节能、电动机节能、空调系统节能、给排水节能等多个方面的节能技术措施,以及在建筑工程中的应用。     

Employee involvement and participation: developing the concept of institutional embeddedness using WERS2004

It is widely accepted that employee involvement and participation (EIP) is a key component of the high commitment bundle of HRM, but that it can take a range of forms in practice. Much of the analysis to date has either treated different forms of EIP as a single construct or has measured EIP by virtue of its presence or absence alone. Drawing on earlier work based on the data from WERS1998 examining the link between various forms of EIP and employee outcomes such as job satisfaction and organisational commitment, the authors re-apply and extend these ideas to data from WERS2004. In particular they develop the concept of institutional embeddedness, in order argue that both the depth and breadth of EIP have important associations with commitment though not with satisfaction.

This association held for workplaces employing 25 or more workers, and here it was apparent that the more that employees are involved at workplace level – through a wider number of EIP practices that are held more frequently and include opportunities for workers to have their say – the more likely it is that investments in EIP will reap the reward of organisational commitment. For smaller establishments, given that they tend to operate with relatively few formal schemes, it is likely that managers in these workplaces find alternative ways in which to engage the workforce, and that informal EIP offer similar levels of embeddedness in these situations. A clear implication to be drawn from the findings is that, in a context of lower levels of formality within organisations (large and small), line managers are more than ever the key link between HR policy and the embodiment of actual practice at the workplace.     

谈企业领导者的非权力性影响力

企业中,非权力性影响力体现了企业领导者本身的素质、人格、学识等修养水平,具有感召力和潜移默化的特点。良好的非权力性影响力能激发下属的工作能动性,有助于提高企业管理效能,对企业的发展与稳定起到重要的作用。     

英语听力水平提高的因素与对策分析

要运用英语进行自由沟通,听懂对方的意图是第一步。对非英语国家的学习者来说,英语听力水平的提高受多种因素的影响。该文力求通过对影响英语听力水平提高的因素进行客观、全面的分析,找到相应的解决方法,以帮助学习者达到成功运用英语的目的。     

中国邮轮旅游产业:研究现状与展望

邮轮产业已经成为现代旅游业中发展最为迅猛的行业,近几年达到8％左右的增长速度,被视为“漂浮在黄金水道上的黄金产业”.然而,邮轮业并没有引起学术界的足够关注,研究成果还非常有限.近年来国际邮轮市场的倾斜,使得中国邮轮旅游业发展势头强劲,已成为中国经济增长的新方式和新领域.文章基于国内现有的文献资料,对中国邮轮旅游产业的研究问题和研究成果进行了综述.首先介绍了世界邮轮业的概况和中国邮轮业的发展现状；其次从宏观审视和微观分析的角度讨论了中国学者对邮轮旅游业的研究成果；最后针对中国邮轮产业的问题,从产业集聚视角、利益相关者视角和消费者视角提出了未来值得研究的方向.     

西方绘画表现形式对电影艺术的影响

电影艺术是现代社会的产物,其艺术理论与表现手法都明显受到西方绘画的影响。绘画表现形式对于电影的影响是全方位的,影响电影艺术家创作的主要因素体现在电影画面的安排上,其中较为明显的是色彩、构图与造型三个方面。     

发展来华留学生教育对我国政治的积极影响

改革开放以来,来华留学生在数量上大幅增加,留学层次逐年提高,专业选择相对集中,获奖人数逐年增加,成就日益突出。发展来华留学生教育,有利于加强国际交流与合作,对我国政治、经济、文化建设将产生积极影响。     

The Effectiveness of a Buzz Marketing Approach Compared to Traditional Advertising: An Exploration

Marketers are now willing to go anyplace they can find a captive audience to espouse the virtues of their products. The success of the “buzz” marketing approach is linked to the consumer being lured into doing the advertising by spreading the message to others. This study compares students’ responses to a traditional advertising and a buzz approach. Using a factor analysis to identify variables, the results show that subjects perceive a buzz approach to be more influential than a traditional advertising. However, they do not perceive a buzz approach to be authentic. This finding is consistent with practitioners’ argument that, although a buzz approach may be effective in the short-term, once consumers recognize its selling intent, the program may have a “boomerang effect.”